what??!?! you want a blog?

I know I said I would write about blogging possibly early to mid 2012, or even mid to late 2011.
I can’t recall.
I tried looking at my blog archives, but you know how I write my blog titles? 
So, it’s near impossible and I simply just must have an elephant memory to recover anything.
Sure, there’s 459 entries here… that’s still manageable.
But when you add in my revenue generating blog of 215,000+ entries, the photoblog of say another 100+ entries, and the craft blog of 1,800+ posts … and not counting those I co-author and dabble here and there in other collaborative blogs … it’s got to be an African elephant.
No, make that a mammoth.
Point #1 is
I spend most of my non-salaried and non-socialpreneur waking hours punching letters out on a keyboard {which explains why my Macs need caffeine too}
See, I am one of those people who’s happy to type away in my pjs with a coffee mug in hand.
And yes, I rarely hit a writers/ blogger block.
You, for the life of me must be passionate about writing and blogging which comes with a hefty price – but more about the downside of blogging later!
Fact is I’ve got countless of friends who have persuaded me to co-author … and frankly nothing develops beyond the 2 or 3 pages from them.

Here’s a classic example, which I then went ahead with my life with a bigger plan on the back burner in this blog when our 2013 Trans-Siberia travel planning took a southward dive … being partly busy, I am done “speaking” to him. This new spin-off blog will be rather dormant for now as I sort out other more critical web-based priorities that needs to be completed by October this year. {In any case, be sure to read ‘Why The Blog?’ in the spin-off blog here}

So, what spurred this blog entry here? 
  1. I’ve been asked 3 times over the past 2 weeks if I could help or advise people who wants to start blogs.
  2. I’ve been told another HUGE organisation had hired another HUGE and reputable advertising PR firm to run them a social media campaign that includes blogs, a twitter account, pinterest and … blah3

The budget was astronomical.
Why doesn’t anyone just pay me that? I’d settle for just 25%.
With even a 25% of the budget, I won’t experience pangs of sharp pain penetrating my chest while my tongue rolls out expletives too vile to repeat as my Macs gulps up the coffee spills from yesterday’s coffee mug. 
But on a more serious note, I really shouldn’t be complaining about HUGE organizations dishing out ridiculous amount of moo-lah to put its 1967 products or services out to the new generation as I do derive some benefit from it; albeit very low down the subcontractor value chain to flog; i.e. generate content for a boss blog and a marketing blog as a ghost writer.
Before I go down explaining a boss blog and a marketing blog and a cat blog (which is what this blog is), lemme say this loud and clear:
I’m sure you’ve all seen this infographic…  

(speaking of which I seriously wanted to slap someone at work – a Generation Y no less – who asked her N(o)A(ction)T(alk)Only boss what an infographic is!!!)

………………………………………………………… and I digress from Point #2: … which is: it really is too late to start blogging. 
Ten million (billion) people were ahead of you. 
We are living in a new world of information overload. There’s just too much ‘noise’
The 2 second billboard rule doesn’t even hold true coz most of us a twive-ing {twitter+driverather than looking ahead. oh well, I definitely am. So ho ho! stay away from my piece of metal the next time you see me on the road! 
fyi: the traffic police beams me a grin at my continuous funding of their retirement fund when they issue me the goddamn MYR300 fine for twive-ing. Only in their words its “guna handset lagi kah?”

– – – – – – – – – – – – – – – – – –

But you are different. You think you are different.
You live in a different world where people actually cares about you.
People actually wants to get to know you.

To play it safe and smart, you work on getting noticed.
And to get noticed you enroll for the (countless number of) online classes available on blogging or part with 99 cents for pdf downloads by professional bloggers. 
………….…then you get excited at the word “PROFESSIONAL” in professional bloggers.
what?!? there are actually people who sits around in the pjs midday with unbrushed teeth and uncombed hair making a living out of this?
Then you think about your sorry arse being dragged out of bed at 5:50 am through 2 hours traffic only to face faces you couldn’t care for, an arsehole boss and work that does not resonate with you and sits on the other end of a very long string of what your ambition at Grade 8 was.
You could actually have work-life balance and be a part of your kids growing up years!
You get all pumped up.
You are going to be the next professional blogger who sells snippets of advice to other novices.
And it doesn’t stop there. 
There’s GoogleAds
You could actually make good money while sleeping when some people all over the globe clicks on the link that appears by it’s own “magic” at the side of your blog post.
Point #3 is: the idea that blogging is a get-rich quick scheme is ubiquitous
It’s not even a get-rich slowly scheme. 

Big bloggers come from big media and are either professional published writers … or had made a name in the media at some point. Erik Schoenfeld (TechCrunch) and Owen Thomas (Valleywag) wrote for Business 2.0 magazine at least 10 years ago. Anya Kamenetz (Yahoo Finance) wrote for the Village Voice and had a very serious book published before she started blogging. Seth Godin uses his blog to push his digital and print books that existed before his blog… you get the drift. 

Blogging as I’m spelt up front is hard work. Commitment.
Blog readers are demanding. They are merciless in deleting a blog from their readers list if the blogger posts too often, if the blogger post stuff that’s not relevant to them, if the blogger said something offensive … Readers, like us are always hovering over the mouse button, ready to flee any site at a moment’s notice! And can you blame them when they are spoilt with choices? {reality check with the 60 sec Infrographics if in doubt}.

Hence, most professional bloggers do it full-time and are factually single – there is no way you can hold a paid full-time job and a non-paid full time ‘job’ with a family even if you are truly exceptional… something has to give way as it did for Gina Trapani.

The other odd chance of one being a professional blogger without a writing career pre-requisite of a celebrity media status is you have deep embedded knowledge in technology {+ funny + creative}

That said, success is seriously a question of relativity and bloggers define success not by the amount garnered from advertisements {flipping burgers will make you more money} but by:
influence, connections, friendships, the ability to lead a conversation that matters to people and occasionally leading to other business opportunities like speaking engagements. 

They rarely turn into book deals … and all top bloggers will tell you that books are a time sink!

Point #4 is: it hurts emotionally and is soul draining 
You would have heard countless of times by now that successful blogs are based on :
  1. Candour
  2. Urgency
  3. Timeliness
  4. Pithiness
  5. Controversy
  6. … and maybe to a certain extend Utility

I most definitely fail on the count of 2., 3., 4. and 5 … and even 6. here!
But with the other revenue generating blogs, oh hell yes! yes! yes! especially for 2., 3. and 4. … and definitely 6. which explains why my eyeballs are glued to a 17″ pixelated screen!

Now, 1. and 6. sits on opposite polar in most cases, and if applied to factual information, it can create 5.
I will not delve into them, but here’s a note to leave you with.

Are you ready to bare your soul and write candidly?
Most bloggers found it easy in the beginning as they had presume no one reads their cat blog rant … {buzz} wrong!

Even the most innocent opinion and comment can be construed as controversial to some reader; herein comes the problem of harassment. And boy oh boy, when it comes to just you and the keyboard, people can be seriously mean … {more about this later and how I have and am currently being stalked!}

– – – – – – – – – – – – – – – – – – – – – – – –

(incidentally, I found this Blog Boss e-course while googling. I’ve not clicked anything beyond the landing page I had just supplied, but let’s say: awwww… me likes decor8)

(me is not paid by decor8)

An interesting (and I suspect great) resource: 


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